If you’ve never heard of Sid Neigum before, start studying up now. After only just a few years in business, the Toronto-based designer has just put the finishing touches on an armload of looks for a major star. Not that he’s telling—just keep an eye on your feed.
Growing up in a tiny town in Alberta, Canada, Neigum first learned his craft from his Polish grandmother, but went on to study science and math before realizing that fashion might be a viable career (“There are no designers where I grew up,” he notes). Science’s loss is fashion’s gain, although the designer did bring with him a certain taste for using the golden ratio (refresh: 1.1618) in his work.
Strong items included floral-print dresses made of a single piece then structured in waves with corsetry boning. Elsewhere, the designer brought together four different kinds of eyelet on a dress; upon learning that eyelet first made its appearance in the 16th century, he incorporated other period references into the mix, compellingly in a gold jacquard coat with a finish that looked spot buffed. A number of not-so-basic white shirts and well-cut trousers should appeal to a wide base, and there were various, more daring numbers, such as a long red dress with cutouts at the midriff for those who dare. It’s easy to see why that aforementioned star’s stylist cottoned on.
